Defence Operational Training Capability (Air) Core System and Services

Our client is a US ‘top five’ (by revenue) aerospace and defense technology company with 90,000 employees and an annual revenue in excess of $30 billion.

The Challenge

Our client delivers distributed live, virtual and blended collective training for military aircraft across the United States. The Royal Air Force sought a solution that could be considered, as far as possible, a UK sovereign capability, and they wanted to offer this capability. We would prepare the proposal in Orlando, but it had to convey the look and feel of a document written by the British, for the British.

The client needed a proposal that stood out from those of their competitors and had a distinctly British look and feel.

The Solution

Our most experienced proposal manager led the core of the team, consisting of Salentis’ most experienced Americas professionals. A writing pool of US and UK professionals based at the client’s offices in Orlando supported them. This resulted in a finished proposal of more than 1,000 pages where the proposal manager and publishing lead checked every page. We produced and printed it in Bristol once we completed the full proofread. Thanks to our process, Salentis supported the delivery of the proposal by hand to the MOD with time to spare.

• Mixed US and UK bid team delivered what was, by design, a US technical solution with a UK feel
• A Salentis System proposal integrated with client governance processes
• Salentis oversight of every stage of the final production
• Disciplined team leadership meant there was no requirement for weekend work, all-nighters or any other bid chaos

The Impact

The proposal was assessed by the UK MOD as “the best by some margin”.

Article published: January 2021